Work · 9 case studies
Fragrance lines for India's largest fashion and retail brands.
Eau de parfum · 4 fragrances
Biba
A women’s line that sits beside festive ethnic wear at the till.
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Retailer private label
Shoppers Stop
A house range built to hold its own against global labels.
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Attars
Fabindia
Candles, diffusers and attars drawn from Indian craft traditions.
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Men’s & women’s EDP
House of Pataudi
A heritage-led pair for a royal-family fashion label.
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Eau de parfum
Sasva
India's fragrance story for the international market.
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Marketplace label
Mast & Harbour
Men’s fragrance for Myntra’s in-house label, priced for online.
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Body mists & Eau De Parfum
Dressberry
Everyday women’s mists for a Myntra fashion label.
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Personal care & fragrance
Safe Shop
Luxury for the people and by the people of India.
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Mens' Eau De Parfum
Manyavar
A fragrance line made for celebrations
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